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Thank You for Attending DooF-a-Palooza 2008
We had such a great turn-out -- thank you so much to those who attended.
Feel free to view a few teaser photos on the Glob (blog) and the full gallery in our Photos section
Did you miss out on the July 12, 2008 event? Here are some useful information:
By the Numbers
- Attended by over 1,500 Bay Area family food enthusiasts
- Activities featuring nearly 50 of the Bay Area's most innovative food producers, chefs, farmers, and outreach organizations
- A chance to play a role in the DooF kids' TV series, including auditions and a roving film crew
- A smashing success with the media! 800,000+ Print Impressions, 30,000 TV viewers, 425,000 radio listeners, and 160,000+ unique web visitors
Media Coverage of DooF-a-Palooza 2008
Media from all over the Bay Area came to cover the event because, as one reporter exclaimed, “there’s really nothing like this out there for kids.”
From food outlets to parenting magazines, publications and networks that delighted in the Doof-a-Palooza story included:
- SF Chronicle (food section)
- ABC/KGO’s View from the Bay
- 1170 AM KGO radio’s “Dining Around with Gene Burns”
- San Jose Mercury (food Section)
- SF Weekly
- Oakland Tribune
- 7x7
- Contra Costa Times
- Santa Cruz Sentinel
- Bay Area Parent
- Bay Area radio shows Childhood Matters and Nuestros Niños
and numerous parenting and lifestyle blogs such as
- UrbanBaby SF
- ModMom
- SF Gate’s The Poop
- San Jose Metblogs
DooF Supporters
Many DooF supporters enthusiastically participated in the unique event, often with their children leading the way. DooF-a-Palooza champions included:
- Kaiser Permanente
- Network Appliances
- Chronicle Books
- Alameda County Department of Public Health, and
- Earthbound Farms.
- Supporters abounded as well, with companies and organizations such as
- Education.com
- Obentec
- Planet Organics
- The Palo Alto Creamery
- Urban Village Farmers Market Association
- Elephant Pharmacy
- Calafia, Greenleaf Produce
- Sysco Food Services
- Trimark Economy Restaurant Fixtures
and others attending as Sourcerers and contributing to the event’s silent auction.
Run-down of Activities
Here’s a brief run-down of the bonanza of activities:
Learning about the mini-ecosystems with the fun-guys at the King of Mushrooms
- Backwards pizza making with the Calafia Cafe & Market a Go Go Chef Charlie Ayers
- Feeding“Hungry Tim” and learning about local food banks with Second Harvest Food Bank
- Devouring Healthy turkey burgers and strawberry frozen yogurt shakes with Bassian Farms and Google's Lunchbox Café
- Finding your local farmers market with Urban Village Farmer’s Market Association
- Recyling Stinky Trash into Black Gold with Sunset Scavenger
- Preparing your own trail mix with What's Cooking and The Toddler Café
- Building your own yogurt parfait with Petit Appetit’s Lisa Barnes
- Personalizing your Mac-n-Cheese with fresh pasta and yummy veggie toppings from Palo Alto Creamery
- Mixing your own Indian street snacks with Eat See India’s Ruta Kahate
- Squishing squid and sustainable shrimp with Monterey Fish, Clean Fish and the Monterey Bay Aquarium
- Rolling your own rice paper Vietnamese spring rolls with Apron Strings Cooking School
- Savoring Blue Moon Organics’s Strawberry Popsicles at Google's Café Moma
- Using solar powered ovens to bake vegan cookies with the Hippy Gourmet and Google's Off the Grid Café
- Learning to make butter the old fashioned way from the masters at Straus Family Creamery … or by kicking it in a soccer ball with Google's American Table.
- Then bringing your butter inside the café to spread on some healthy waffles from Brown Sugar Kitchen.
Kids regaled the DooF camera with their Doofiest food stories to audition for the series and close to one hundred kids teamed up to compete in Joey Altman’s Kitchen Sink Cook-Off by making organic vegetable pasta salad. A DooF roaming crew filmed everything live and projected it on Google’s giant screen.
Download the DooF-a-Palooza 2008 Digest
Interested in a printable version of this information? All of the above and some choice quotes and photos can be downloaded in the form of the DooF-a-Palooza 2008 Digest.
Download the DooF-a-Palooza 2008 Digest
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